History
History
Learn all about our history
"When the roots are deep, there's no reason to fear the wind."
Denys Finch Hatton was the archetype of the brave AdventurersA man whose Freedom was his highest maxim and by which he directed his life.
But who was Finch Hatton and why does he serve as the namesake for a fashion brand?
Find out here...
Denys Finch Born in England on April 24, 1887, Hatton grew up as the second son of an earl in privileged circumstances. After his education at Eton College, he attended Brasenose College in Oxford, where he graduated in 1910.
Adventure in Africa - In 1911, Finch Hatton traveled to British East Africa, today’s Keniaand was immediately from the Beauty and wildness He decided to stay there and quickly made a name for himself as a successful big game hunter and safari guide. His services were used by many prominent and wealthy tourists, including Edward, Prince of Wales, later King Edward VIII.
Denys Finch Hatton learned the author Karen Blixen Blixen ran a coffee plantation at the foot of the Ngong Mountains. They began an intense and passionate relationship that lasted until his death in 1931 and in their world-famous book "Beyond of Africa" Later, the story was successfully filmed and was released worldwide in 1985.
At this time, the Roger Brandts in South Africa. Similar to Finch Hatton, he is also fascinated by the beauty of the continent - and by the life of the British adventurer, whom he gets to know through the cinema. Both his own journey and the film should not let him go his whole life...
"When I did a 6-month internship in South Africa in the mid-1980s to prepare for my studies of textile technology and the film "Beyond Africa" came to the cinemas during this time, I was captivated. Not only from this wonderful continent, but also from the person Denys Finch Hatton, played in the film by Robert Redford. A great man who took his liberties and loved the nature and wildness of Africa." - Roger Brandts
FROM THE STORY TO THE BRAND As a descendant of a family of cloth makers, Roger Brandt’s love for fabrics has been practically put into the cradle. Although he was originally to follow the same path as his ancestors, he decided, similar to Denys Finch Hatton, to embark on the adventure and founded 1998 his own fashion company.
The name is quickly found: Fynch-Hattonas a tribute to Denys Finch Hatton, who impressed with his independence, his sense of adventure and his love of freedom. The business plan is quick, but now it’s time to convince buyers and suppliers. No easy matter: the competition is high and not everyone shares Brandt’s vision.
But like Denys Finch Hatton, Roger Brandts, with the help of his initially small team, remains persistent and does not let himself be distracted from his path.
Slowly but steadily, the fashion label is also establishing itself internationally. And as the range of products grows, so does the Fynch Hatton team, which has turned Roger Brandt's idea into a success: the unmistakable fashion brand with the Umbrella Acacia as a logo, the typical tree of the African savannah. In the meantime, FYNCH-HATTON is located at around 2,300 points of sale and 55 countries not least because of the iconic image productions in South Africa in 2015 and 2018.
THE FYNCH-HATTON LIFESTYLE - With the 2021 winter collection, the company took the next step with the launch of the first Women’s collection.In the autumn of 2022, FYNCH-HATTON LIVING Interior products that rounded off the offer of a holistic lifestyle.
The range is supplemented by Jewellery, bags and beltsdesigned and distributed in cooperation with strong licensing partners.
